Arts Council England

Developing, promoting and investing in the Arts.

Helping the Arts Council to cut to the chase, by clearly demonstrating where and how they create and deliver value.

The challenge

The arts had picked up an ‘elitist’ badge. Arts Council England needed to show politicians, the media and the public what the UK’s world-leading arts are, and the value they deliver to everyone.

Arts Council annual review: Louise Bourgeois spread

What we produced

Annual reports, progress reports, nationwide photography and editorial written for politicians, the media and the public.

What changed

The work significantly shifted the negative public opinion behind the ‘elitist’ badge.

Arts Council England website on a tablet: Let’s Create